South African Airways Case Analysis

South African airways Presented by Hadeir Shahin genus Khaya Ngqula, the CEO of South African airways is facing a big challenge, which is the outstanding of SAA ground staff and cabin crews, this action wont make further the overall surgical process of the company and slows down operations, but it ordain have a negative long term consequences as well, it may affect the companys reputation, and thus affecting its swelling and perceived quality in the mind of the public.The major problem of SAA is the lack of devote, justice, ethics and commitment in the company, as the employees dont avow there mangers, they believe that the decision making process is non fair, and managers are always violating the accepted norms of morality within the company.Firstly the absences of the authoritys trustworthiness negatively affected the employees, as mangers failed to show employees there capability of fetching over the helm specially that executives lack zephyr background, also employe es didnt perceive the authority to be benevolent or to have integrity, and that was clear when Ngqula decided to cut his management stuff in half to control costs, and suspending four managers for misconduct and failure to prevent uneconomical expenditure, at the same time he was criticized by the media for incurring luxuriousness travel expenses, more over his strategy revolved around efficiency, step-up and outstanding service, without emphasizing about being helpful, supportive or sure to his employees apart from any selfish or profit motive, all those factors resulted in the fact that SAAs employees lack of trust to their managers. Secondly the countrys history over the past yrs regarding the racial discrimination influenced the companies policies which resulted in the feeling of injustice and a biased enrol of ethics among employees, in addition to, the pay raise issue. Despite of the effective procedure and the ingathering of the company, managers are referring to the fuel price as a constrain that preventing them from breeding the pay, as a result employees belief that the decision outcomes are not allocated using the proper norms because they have contributed to the companys good performance and they deserve more outcome specially that the company had a year profit of $155 million and can easily afford the salary ontogeny, also knowing that there managers are spending money on helicopter travels and luxurious hotel rooms made them feel that they are not receiving distributive justice. As a result of the former problems, employees dont feel committed to the company, and therefore Ngqula has to fix those problems by regaining employees trust and treating them fairly, this can be done by approving the 8% increase in wages and start to implement an evaluation performance plan, in order to discover track of employees performance, and lay a roadmap for planning and development.He should involve employees training program in his development stra tegy, this program should not only stress on their skills but, on the importance of positive communication and horticulture of kindness in the company as well to increase SAAs employees commitment. Its known that integrity should come from the top managers first, thats wherefore telling the truth to the employees and sticking to promises will be a good start to regain their trust, also the company should introduces a solid code of ethics that prohibits racial discrimination, protects employees rights and preventing the misuse of the companies resources. Finally introducing different ways to keep employees motivated such as bonuses, pay raise and recognition, this way employees performance will increase, they will be more competitive, creative and committed to the work.